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For 19 years, from our home in the Holy Land, we have guided more than 51,000 pilgrims from six continents. We are not a distant booking website. We are a team on the ground, licensed, experienced, and quietly devoted to giving you the journey of your life.
Our story
Rooted in the Holy Land, for the whole world
AJET Israel was born from a simple conviction. That a pilgrimage to the Holy Land should be handled by people who live here, know every road and holy site, and treat each traveler as a soul on a journey, not a booking on a screen.
Over 19 years, we have grown from that conviction into a team that carries pilgrims across five countries, welcomes travelers in more than twelve languages, and unites families and groups from every corner of the world in Jerusalem. Through calm seasons and difficult ones, we have never lost the reason we began. To open this land, and its story, to the people who come longing to be changed by it.
Explore tour packagesWhat guides us
Our mission
On the ground
We are based in the Holy Land, not a distant agency, so we know the reality, not just the brochure
Every traveler matters
From a solo pilgrim to a group of hundreds, each person is cared for by name
Honest, always
Clear terms, fair dealing, and the truth even when it is not the easy answer. Our record on refunds speaks for itself
For every tradition, and every origin
Protestant, Catholic, Orthodox, and diaspora travelers, in more than twelve languages, welcomed as one
Excellence in the details
The difference between a good trip and an unforgettable one lives in the details, and details are our craft
“You will seek me and find me when you seek me with all your heart.”
Jeremiah 29:13
Why Choose AJET
Why Thousands Trust AJET With Their Pilgrimage
Faith-Centered Journeys
Every itinerary is built around the holy sites and the traditions of the people who walk it: Orthodox, Catholic, Protestant and diaspora.
19 Years of Trusted Service
Guiding pilgrims since 2007, with more than 51,000 welcomed from six continents.
Experienced Local Guides
Licensed guides who live in the Holy Land and know every road and holy site.
Personalized Support
Every traveler is cared for by name, before you fly and on the ground.
Church & Group Specialists
We plan for church and diocesan groups, from a few families to hundreds of pilgrims.
Safe & Seamless Travel
A team on the ground in the Holy Land, with licensed guides and coordinated transport, from arrival to departure.
Conference & Event Specialists
We plan the journey around conferences, church gatherings and business delegations, including faith and leisure days for guests who stay on after an event.
Meet the leadership
Global Leadership, Local Holy Land Execution
Headquartered in Jerusalem with Department Heads stationed across North America, Europe, Africa, and Asia, our international leadership bridges your home community directly to the Holy Land. Beneath each regional director stands an extensive team of dedicated local specialists, including licensed biblical guides, private chauffeurs, logistics dispatchers, and holy site liaisons, working around the clock to execute your journey with absolute precision, safety, and care.
Headquarters, Jerusalem
Founder and CEO
Yohannes Bayu
Pilgrimage Leadership & Africa and Israel Relations
Yohannes founded AJET Israel and leads it from Jerusalem, setting its direction, standards and partnerships. Long before AJET, he spent years working for human dignity and for stronger ties between Africa and Israel, and he brings the same care to every journey our team plans. He also leads IABC, a separate company, so AJET’s Jerusalem office is run day to day by Osnat B. Segev.
Head of Office, Jerusalem
Osnat B. Segev
Guest Experience & Ground Operations
Osnat runs AJET’s Jerusalem office day to day, and has done so for nine years. She leads the care of thousands of pilgrims, often hundreds at any given time, and manages a team of more than 28 people. With a master’s degree in hospitality, she brings a host’s eye to every detail of a stay, coordinating our licensed guides, transport and hotels, and keeping each group on schedule and looked after from arrival to departure.
Department Heads
Department Head, The Americas
Samuel Zewdie
Transatlantic Delegations & Ecumenical Pilgrimages
Based between Jerusalem and North America, Samuel has led AJET’s US office since it opened in 2009. He prepares church denominations, diocesan groups and families from the United States, Canada and Latin America before they fly, in their own time zone, and works with our guides and coordinators in the Holy Land so the plan holds on the ground.
Department Head, Asia & Pacific
Judith Yacove
Asian Delegations, Pilgrim Care & Bespoke Logistics
Judith leads AJET’s Asia department between Jerusalem and Asia. She cares for delegations, church communities and families from across Asia and the Pacific, with our multilingual field specialists and our hotel and mobility coordinators in Jerusalem and Galilee. Dietary needs, a gentler pace for seniors and access to the holy sites are planned with each traveler by name.
Department Head, Europe
Stephane Hertman
European Church Relations, VIP Operations & Security
Based between Europe and Jerusalem, Stephane looks after AJET’s relationships with Catholic dioceses, Orthodox jurisdictions, Protestant communities and private travelers across the UK and Europe. With our licensed guides, transport coordinators and border liaisons, he runs VIP protocol and crossings into Jordan and Egypt, with oversight around the clock.
Department Head, Africa & Regional Diaspora
Hermela Daniel
African Church Delegations & Liturgical Planning
Hermela leads AJET’s Africa department between Africa and Jerusalem. She plans journeys for church communities, archdioceses and parish groups across East, West and Southern Africa and the wider diaspora, from advance group lists and private worship reservations at the holy sites to pastoral care from arrival to departure, with our team in Jerusalem and Bethlehem.
In the news
Our CEO in the Media
Long before AJET, our founder spent years working for human dignity and for stronger ties between Africa and Israel. That work has been followed and profiled by leading media abroad and across the Israeli press at home. It is the same person, and the same care, that now stands behind every journey we plan.
International
In the Israeli press
Covered across the Israeli press, in English and in Hebrew.
Journey
Let us walk this road with you
Whether you are dreaming of your first pilgrimage or planning a journey for hundreds, we would be honored to help. Start a conversation with the team that has walked this road for 19 years, with no cost and no pressure.
